Florida citrus industry looks ahead with optimism following challenging year

Steve A. Johnson, Chairman, Owner/General Manager, Johnson Harvesting, Inc.
Steve A. Johnson, Chairman, Owner/General Manager, Johnson Harvesting, Inc. - Florida Department of Citrus
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The Florida citrus industry is preparing for the upcoming season with renewed momentum, according to Steve Johnson, Chairman of the Florida Citrus Commission. Reflecting on the past year since Hurricane Milton, Johnson noted that perceptions of time vary among individuals but emphasized the collective efforts that have benefited the sector.

Johnson stated, “No matter what camp you sit in, however, there’s one thing you can’t deny: how we’ve worked together to make good use of our time these last few months has given the Florida citrus industry some good momentum going into this season.”

He highlighted the work done by the Florida Department of Citrus (FDOC), mentioning recent initiatives such as a new partnership between Florida Orange Juice and the Tampa Bay Lightning. Johnson said, “As a good reflection of the industry, the FDOC has matched that pace. We’ve been busy these last few months, not just in launching the new partnership I talked about in my last column between Florida Orange Juice and the Tampa Bay Lightning, but in all facets and areas of vital importance to the industry.”

Johnson also reminded stakeholders about the upcoming Florida Citrus Commission (FCC) meeting scheduled for Wednesday, October 22 at 9:00 a.m. at the Bartow headquarters.

Steve Johnson serves as Chairman of the Florida Citrus Commission and is also owner and general manager of Johnson Harvesting, Inc., based in Wauchula, Florida.



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